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Why the telephone is still your most valuable lead generation asset

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Why use us for Managing Directors

“The leads from marketing aren’t very well qualified” moans the sales team, “if only the sales staff spent more time chasing down the leads and less time playing golf they’d convert more” is the counter from marketing.

Yes, tongue-in-cheek it may be but there are similar arguments being played out in companies across the world. At Shortlist Marketing our staff have worked in both sales and marketing management so know and understand the pressures that both teams are under.

Benefit #1

Easily calculate Return On Investment for every penny spent with us

Benefit #2

Clarity and visibility of the lead generation pipeline

Benefit #3

Campaigns designed and executed across both sales and marketing departments

Returns calculator

Drag the bars to calculate how much our services could earn for you

Business Growth Target

£100,000
£10,000,000

Average Sales Conversion Rate

10%
100%

Average revenue per client per year

£1,000
£1,000,000

You need XXX

new leads to hit your target.

If Shortlist leads could also increase conversion by 10% you’d generate an additional

£xxx

All figures based on our target projections

This experience has enabled us to put together a range of products and services that straddle both sales and marketing camps.

As a director, with or without lead generation responsibility, it is vital that you get visibility of the lead generation pipeline as well as easily being able to calculate your ROI.

Related success story

Maginus - multi-channel ERP authors grow sales with Shortlist Marketing .

Maginus are multi-channel ERP and web developers. As both an author of their own software Maginus ERP and a Microsoft Dynamics AX Partner, they’ve sold to global companies such as Fox’s Biscuits, Cath Kidston and Smeg.