Boost your business growth with Shortlist Marketing. We specialise in B2B lead generation and sales growth for ambitious companies. Our proven B2B lead generation and growth methodology helps generate high-quality sales opportunities for your pipeline, allowing your teams to do their best work, whilst we do the hard work.
Many people know they need to grow but may not be sure about how a professional B2B sales growth agency can help them. Let us know your primary B2B sales goal and we will demonstrate how we can help.
High-quality sales leads are the fuel that keeps your growth plans moving. We have been helping companies achieve their growth plans for over 15 years by ensuring their sales teams get leads that convert into customers.
Whether it’s your marketing leads, identifiable website visitors, event attendees or content downloads our conversion methodology converts initial intent into qualified opportunities for your sales team.
We understand that your marketing database is the foundation for your sales outreach. We will ensure that your data reflects, not only, your ideal target market but also your prospects buying behaviour.
Refine strategies, identify opportunities, and boost conversion rates. Our consultants empower businesses with expert insights, optimised processes, and scalable growth for long-term success.
Hit growth targets, connect your team with pre-qualified prospects, streamline sales efforts, and drive conversions to ensure measurable success in your target markets.
We understand that your marketing database is the foundation for your sales outreach. We will ensure that your data reflects, not only, your ideal target market but also your prospects buying behaviour.
“The Shortlist team has been an invaluable resource for us. They really are an extension of our own Commercial team. From a marketer’s perspective, I greatly appreciate that they can take the hard work we’re doing in Marketing and ensure all leads we’ve acquired are thoroughly qualified and ready to be closed by our Sales team.”
“We had the option to employ a full-time marketing resource to further build on the success we were seeing. Once again Shortlist Marketing proved invaluable as their marketing team joined the campaign helping improve our outreach, demonstrating just how much they understand and can deliver around the entirety of B2B lead generation.”
“I found Shortlist professional, methodical and easy to work with. Communication was great throughout and they really took the time to understand the campaign and more importantly the data, in order to deliver the best results. We were extremely satisfied with the high numbers of event attendees that Shortlist were able to achieve.”
“Within the first seven months of engagement, we had sold nearly £1 million of Microsoft Dynamics licenses and services – Shortlist Marketing certainly exceeded all of my expectations!”
“We chose Shortlist because they aligned with us, had experience in working with overseas HQs and were easily able to dovetail with our needs. They’re not your average sales team, mainly due to the amount of experience they’ve got and how they develop the leads.”
“Shortlist’s methodology seemed like the best approach for us, but we were sceptical it could work with an outsourced company due to past experiences. However, Shortlist achieved everything we tasked them to do and have created a sustainable lead gen model that delivers for us. We’re looking forward to many more years of partnership”
“I’m really happy with the quality of the data Shortlist have built for our ABM campaigns. Dealing directly with their Data Analyst Georgia, really helped shape what it was we were looking for. Georgia was great in her methodology of working. Asking questions rather than making assumptions, which is crucial considering the experience we’ve had with other suppliers. We are thrilled to have a supplier we can trust when it comes to building our data sets.”
“Following previous bad experience, we were sceptical going into this campaign that any company could meet all of our goals. However, we were incredibly pleased with the results as they did exactly what they said we were going to do. Not only did we see better engagement from the email campaigns, they understood our software and gave our sales teams some real, solid leads to help boost the pipeline, a number of which we were able to propose on and convert.”
We have developed a proven methodology over 25 years of successfully generating B2B sales leads that we can implement fully or integrate the key stages into your current sales and marketing activity. Our Clients Typically Achieve:
Of appointments we generate take place
of all leads go into the sales pipeline
Average ROI generated in 2024
Bounce rate of emails
B2B lead generation is the process of identifying and engaging decision-makers genuinely interested in your products or services. At Shortlist Marketing, we focus on delivering sales-ready leads—qualified prospects who are ready to meet your sales team.
Unlike B2C strategies, B2B lead generation requires a data-driven, personalised approach to reach key professionals within organisations. With deep expertise in the UK market, we craft targeted campaigns using email marketing, LinkedIn outreach, video, digital, and telemarketing to connect you with high-value prospects.
Our focus is on quality over quantity, ensuring every lead aligns with your ideal customer profile. Whether you’re expanding into new markets or strengthening your client base, Shortlist Marketing is your trusted partner in achieving sustainable growth.
