Generating high quality sales appointments that convert

B2B Appointment Setting

Focus your sales team on what they do best, building relationships and closing deals. Let us do the hard work so your team can do their best work.

Secure your team sales appointments that convert

We recognise the growing need for sales teams to secure meaningful conversations with qualified prospects in a highly competitive market.

Our B2B appointment setting service is designed to bridge the gap between your team and potential clients, providing you with pre-qualified, high-value appointments that maximise your sales and marketing efforts.

In a landscape where time and resources are precious, we take the burden of prospecting off your shoulders, allowing your team to focus on building relationships and closing deals. With a strategic, data-driven approach tailored to your target audience, we help you cut through the noise, ensuring that every appointment aligns with your business objectives and delivers measurable results.

Get in touch today!

Free up your sales team to focus on building relationships and closing deals.

95% of all appointments generated last year stayed in our client’s sales pipeline.

Let us do the hard work whilst you do your best work.

Quality of appointment is everything

We qualify B2B sales appointments by carefully vetting prospects against your ideal customer profile, ensuring they have genuine interest, decision-making authority, and a clear need for your solution, so every meeting adds value.

Get in touch today!

“We had the option to employ a full-time marketing resource to further build on the success we were seeing. Once again Shortlist Marketing proved invaluable as their marketing team joined the campaign helping improve our outreach, demonstrating just how much they understand and can deliver around the entirety of B2B lead generation.”

Paul Belworthy

Head of Sales and Marketing at GOb2b

“The main reason why we chose to work with Shortlist was their experience. We were assured that the calling staff were all well experienced and that with some brief product training would be more than capable of generating qualified leads for us.”

Karen Parisi

Head of External Marketing at iCIMS

“We chose Shortlist because they aligned with us, had experience in working with overseas HQs and were easily able to dovetail with our needs. They’re not your average sales team, mainly due to the amount of experience they’ve got and how they develop the leads.”

Sales Director

Martin Engineering

A partnership that delivers reliability

Many of our clients have spent years searching for a partner who delivers high-quality sales appointments.

We pride ourselves on delivering high-quality appointments that drive meaningful results for our clients. We understand that in the competitive UK market, businesses need more than just leads—they need well-qualified prospects that convert into long-term partnerships.

Our approach focuses on understanding each client’s unique needs, ensuring that every appointment is relevant and impactful. By fostering transparency and consistent communication, we build lasting relationships as an extension of their teams. Choosing us as your B2B lead generation partner means prioritising quality over quantity, allowing your business to grow sustainably.

View all case studies

Shortlist Marketing put iCIMS HR & Recruitment software to the top of the UK market.

“The main reason why we chose to work with Shortlist was their experience. We were assured that the calling staff were all well experienced and that with some brief product training would be more than capable of generating qualified leads for us.”

View all case studies

Kratzer targets the UK's leading companies in a B2B lead generation campaign for logistics software.

“Shortlist’s staff have the right amount of industry knowledge to create and run solid campaigns. Their experience has allowed us to put a plan into place to improve our sales process and it has definitely out-shone our expectations. Through their integrating telemarketing and emailing we get such a high level of success that without their expertise we wouldn’t be able to get in front of so many key influencers.”

View all case studies

£3,750,000 worth of deals identified In the past two years

“So far, Shortlist have generated a large volume of high-quality leads, all of which have been well-qualified, which helps us to reach our targets.”

View all case studies

Helping Illuminis generate high quality sales opportunities.

“We very much appreciate the team’s dedication, organisation and skill. We truly believe that, in Shortlist, we have found the ideal partner — rather than just another supplier — to support our business growth.”

View all case studies

FAQs

These are the main questions that our clients asked us before they partnered with us.

This is one of the ,ain KPI's that we have. We expect over 90% sit rate and f appointments don't happen we need to understand why.

After 15 years in business there are very few industries that we haven't got experience in, you can find out more from our Industry page or call us.

We qualify to your requirements, some of our clients require full BANT qualification with immediate projects, others require appointments at earlier stages of the buying cycle as they have their own team to progress them.

We always have shared KPI's that are defined at the begining of our relationship then all clients have access to real-time reporting and activity tracking in the CRM and we have regular catch up sessions to take you through the results and plan the future of the campaign.

Still have a questions?

Please book an initial conversation with our specialist and we can answer any questions that you have.

Not sure what you’re looking for? Tell us about you

Many people know they need to grow but may not be sure about how a professional B2B sales growth agency can help them. Let us know your primary B2B sales goal and we will demonstrate how we can help.